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	<title>Rudy.rhetoric</title>
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	<link>http://www.rudyonrails.com</link>
	<description>Rudimentary resource for rubyonrails</description>
	<lastBuildDate>Wed, 12 Aug 2009 16:22:27 +0000</lastBuildDate>
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		<title>New Blog</title>
		<link>http://www.rudyonrails.com/?p=280</link>
		<comments>http://www.rudyonrails.com/?p=280#comments</comments>
		<pubDate>Wed, 12 Aug 2009 16:22:27 +0000</pubDate>
		<dc:creator>rudy</dc:creator>
				<category><![CDATA[RudyonRails]]></category>

		<guid isPermaLink="false">http://www.rudyonrails.com/?p=280</guid>
		<description><![CDATA[Started a new blog over at richdownie.com.  You may ask, &#8220;Why would I reinvent the wheel&#8221; knowing that setting up a blog is simple and free with Google or Wordpress.  I decided to build my own blog BDD style.  richdownie.com/blog has sufficient cucumber, watir and rspec tests tied to it.  I&#8217;m seeing the benefits already.  [...]]]></description>
			<content:encoded><![CDATA[<p>Started a new blog over at <strong><a href="http://richdownie.com/blog" target="_self">richdownie.com</a></strong>.  You may ask, &#8220;Why would I reinvent the wheel&#8221; knowing that setting up a blog is simple and free with Google or Wordpress.  I decided to build my own blog <strong><a href="http://wiki.github.com/aslakhellesoy/cucumber" target="_blank">BDD</a></strong> style.  richdownie.com/blog has sufficient cucumber, watir and rspec tests tied to it.  I&#8217;m seeing the benefits already.  With a simple &#8220;git co -b test&#8221; command, I can play with new feature enhancements, run my security suite and then decide if it&#8217;s worth keeping.  If not, I can just &#8220;git branch test -d&#8221; and I&#8217;m laughing.  Check out the screencast in my latest <strong><a href="http://www.richdownie.com/posts/6">post</a></strong>, and see for yourself.</p>
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		<title>watircuke (Watir and Cucumber)</title>
		<link>http://www.rudyonrails.com/?p=279</link>
		<comments>http://www.rudyonrails.com/?p=279#comments</comments>
		<pubDate>Thu, 11 Jun 2009 12:21:39 +0000</pubDate>
		<dc:creator>rudy</dc:creator>
				<category><![CDATA[RudyonRails]]></category>

		<guid isPermaLink="false">http://www.rudyonrails.com/blog/?p=279</guid>
		<description><![CDATA[Watircuke is a project I&#8217;m starting and can be cloned over at Github. If you&#8217;re looking for easy, fast and reliable automated &#8220;Cross-Browser&#8221; testing, you may want to give my framework a spin.
Cheers!
]]></description>
			<content:encoded><![CDATA[<p>Watircuke is a project I&#8217;m starting and can be cloned over at <strong><a href="http://github.com/richdownie/watircuke/tree/master">Github</a></strong>. If you&#8217;re looking for easy, fast and reliable automated &#8220;Cross-Browser&#8221; testing, you may want to give my framework a spin.</p>
<p>Cheers!</p>
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		<item>
		<title>Try adding cucumber to watir</title>
		<link>http://www.rudyonrails.com/?p=278</link>
		<comments>http://www.rudyonrails.com/?p=278#comments</comments>
		<pubDate>Sat, 18 Apr 2009 03:26:12 +0000</pubDate>
		<dc:creator>rudy</dc:creator>
				<category><![CDATA[RudyonRails]]></category>

		<guid isPermaLink="false">http://www.rudyonrails.com/blog/?p=278</guid>
		<description><![CDATA[
Cucumber is the hot new testing tool that can execute plain-text documents as automated functional tests.   Cucumber basically consists of features and steps with some handy-dandy support files.  Watir is an open-source library for automating web browsers.  I am finding huge productivity gains when combing the two.
Install Cucumber / Watir and execute ruby script/generate [...]]]></description>
			<content:encoded><![CDATA[<p><img border="4" src="http://farm4.static.flickr.com/3356/3450940327_d0157e99d2.jpg?v=0" /></p>
<p>Cucumber is the hot new testing tool that can execute plain-text documents as automated functional tests.   Cucumber basically consists of features and steps with some handy-dandy support files.  Watir is an open-source library for automating web browsers.  I am finding huge productivity gains when combing the two.</p>
<p>Install <strong><a href="http://wiki.github.com/aslakhellesoy/cucumber">Cucumber</a></strong> / <strong><a href="http://wtr.rubyforge.org/install.html">Watir</a> </strong>and execute <strong>ruby script/generate cucumber</strong> inside your Rails app.</p>
<p>This will generate the below features folder.</p>
<p><img src="http://farm4.static.flickr.com/3563/3451788076_e827a2e39d.jpg?v=0" /></p>
<p>Now open the support folder and add the watir configuration code to your <a href="http://github.com/aslakhellesoy/cucumber/blob/07a8f2b5677db00125bbe73af51737bd5bccf588/examples/watir/features/support/env.rb"><strong>env.rb</strong></a>.</p>
<p>Ok now that we are all configured let&#8217;s take a look at some code, starting with my sample security.feature.</p>
<p><img src="http://farm4.static.flickr.com/3331/3450995679_3c0f165f80.jpg?v=0" /></p>
<p>Notice Line 4 &#8220;<strong>Given I am on the login page</strong>&#8220;.  Cucumber takes this line and treats it as a regular expression.  It will try and find a match in either the step_definitions and/or support folder.  &#8220;<strong>the login page</strong>&#8221; portion can be found inside paths.rb in my support directory under the &#8220;path_to(page_name)&#8221; method.</p>
<p><img src="http://farm4.static.flickr.com/3650/3451825322_9e7e6eb848.jpg?v=0" /></p>
<p><img src="http://farm4.static.flickr.com/3392/3451012937_ae166ef689.jpg?v=0" /></p>
<p>So now any feature steps that end in &#8220;<strong>the login page</strong>&#8221; will send the browser to the url &#8220;http://deploy.visualcv.com/login&#8221;, thanks to watir.</p>
<p>But what about the &#8220;<strong>I am on</strong>&#8221; portion?  Well, that can be found in the page_steps.rb under the step_definitions directory.</p>
<p><img src="http://farm4.static.flickr.com/3360/3451029743_c16448e2f5.jpg?v=0" /></p>
<p><img src="http://farm4.static.flickr.com/3552/3451034911_0396efc0d0.jpg?v=0" /></p>
<p>See how &#8220;.goto&#8221; watir method points to the (page_to(page_name)) method found in paths.rb.  That is how &#8220;<strong>Given I am on the login page</strong>&#8221; gets executed properly from the security.feature.</p>
<p>Good news?  That is as complex as it gets.  Now for the easy steps.</p>
<p>Let&#8217;s take a look at Line 5 of the security.feature <strong>And I click the link &#8220;Forgot Your Password?</strong>&#8220;.  Under the step_definitions directory I have a link_steps.rb file.</p>
<p><img src="http://farm4.static.flickr.com/3411/3451045853_f78a491a95.jpg?v=0" /></p>
<p>All I am doing here is passing in the text &#8220;Forgot Your Password?&#8221; into the watir hash via the block(|text|).  I can pass in any link text I wish to this one line of code.  Talk about Refactoring your code.</p>
<p>So, I&#8217;ve decided to keep the same concept with buttons, assertions, text_fields, etc&#8230;<br />
<img src="http://farm4.static.flickr.com/3381/3451873000_0463262be9.jpg?v=0" /><br />
<img src="http://farm4.static.flickr.com/3556/3451873022_2028ff47ac.jpg?v=0" /></p>
<p><img src="http://farm4.static.flickr.com/3573/3451873064_9d4b498dd3.jpg?v=0" /><br />
This makes scripting very fast, very organized, very easy and very English.<br />
Enough code talk, let&#8217;s see some action in a <strong><a href="http://tinyurl.com/dyyq4x">ScreenCast</a></strong>!</p>
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		<title>rails redefines &#8220;Up and Running&#8221;</title>
		<link>http://www.rudyonrails.com/?p=277</link>
		<comments>http://www.rudyonrails.com/?p=277#comments</comments>
		<pubDate>Wed, 11 Feb 2009 05:58:27 +0000</pubDate>
		<dc:creator>rudy</dc:creator>
				<category><![CDATA[RudyonRails]]></category>

		<guid isPermaLink="false">http://www.rudyonrails.com/blog/?p=277</guid>
		<description><![CDATA[I highly recommend updating to Rails 2.3 and checking out Templates.  If your tired of trying to figure out which gems or plugins you might need for your next project, you can script a template that will prompt you for your favs.  &#8220;Do you want rspec for this project?&#8221;  Yes Please.  Tired of .gitignoring the [...]]]></description>
			<content:encoded><![CDATA[<p>I <em><strong>highly</strong></em> recommend updating to Rails 2.3 and checking out Templates.  If your tired of trying to figure out which gems or plugins you might need for your next project, you can script a template that will prompt you for your favs.  &#8220;Do you want rspec for this project?&#8221;  Yes Please.  Tired of .gitignoring the same silly files?  Done!  Now if you really wanna fry your noodle, store different templates up at your github account and remotely call these templates whenever you generate a new $app.<strong>  </strong><a href="http://railscasts.com/episodes/148-app-templates-in-rails-2-3"><strong><br />
</strong></a></p>
<p><a href="http://railscasts.com/episodes/148-app-templates-in-rails-2-3"><strong>Check it out!</strong></a></p>
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		<item>
		<title>united we stand, divided they fall</title>
		<link>http://www.rudyonrails.com/?p=275</link>
		<comments>http://www.rudyonrails.com/?p=275#comments</comments>
		<pubDate>Wed, 24 Dec 2008 19:22:28 +0000</pubDate>
		<dc:creator>rudy</dc:creator>
				<category><![CDATA[RudyonRails]]></category>

		<guid isPermaLink="false">http://www.rudyonrails.com/blog/?p=275</guid>
		<description><![CDATA[I first heard about Merb from Ezra Zygmuntowicz @RubyEast in September of &#8216;07.  My first thought was, hmmm&#8230; what will this do to Rails?  I played with Merb a little bit to see what all the hub-bub was about.  Impressive!  My buddy and I are planning to use it in our next project.
Then I saw [...]]]></description>
			<content:encoded><![CDATA[<p>I first heard about <strong><a href="http://merbivore.com/">Merb</a></strong> from <a href="http://brainspl.at/"><strong>Ezra Zygmuntowicz</strong></a> @RubyEast in September of &#8216;07.  My first thought was, hmmm&#8230; what will this do to Rails?  I played with Merb a little bit to see what all the hub-bub was about.  Impressive!  My buddy and I are planning to use it in our next project.</p>
<p>Then I saw this tweet yesterday from DHH.</p>
<p>&#8220;<span class="entry-content">Merb gets merged into Rails 3: <a rel="nofollow" target="_blank" href="http://is.gd/dbnC">http://is.gd/dbnC</a> &#8212; what a great day for the community! Read also Yehuda&#8217;s take: <a rel="nofollow" target="_blank" href="http://is.gd/dbnP">http://is.gd/dbnP</a>&#8220;</span></p>
<p>I was pretty excited and shocked at first.  Not sure how often this happens in other camps, but now that I think about it&#8230;it is classic Ruby.  You see, Ruby is not just a fantastic language but the people involved are all about collaboration.  We focus on community and not about self-interests.  For example, I received an email last week from <strong><a href="http://chadfowler.com/">Chad Fowler</a></strong>, asking me to review his next book.  I attended one of Chad&#8217;s trainings back in March and bumped into him at a couple conferences.  I was not expecting to be honored with such a favor.  But hey, this is the Ruby Community.  This is what it&#8217;s all about.</p>
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		<title>A Proud Moment for Rudy</title>
		<link>http://www.rudyonrails.com/?p=274</link>
		<comments>http://www.rudyonrails.com/?p=274#comments</comments>
		<pubDate>Thu, 06 Nov 2008 01:56:16 +0000</pubDate>
		<dc:creator>rudy</dc:creator>
				<category><![CDATA[RudyonRails]]></category>

		<guid isPermaLink="false">http://www.rudyonrails.com/blog/?p=274</guid>
		<description><![CDATA[My wife is an amazing woman.  She currently works primarily from home as an Email Marketing Manager for Catalyst Direct.  I&#8217;m not quite sure how she handles both the job and raising our 22 month old daughter, but man, she is doing an exceptional job.   She recently entered an article that was just published by [...]]]></description>
			<content:encoded><![CDATA[<p>My wife is an amazing woman.  She currently works primarily from home as an Email Marketing Manager for <a href="http://www.catalystdirect.com/"><strong>Catalyst Direct</strong></a>.  I&#8217;m not quite sure how she handles both the job and raising our 22 month old daughter, but man, she is doing an exceptional job.   She recently entered an article that was just published by the DMNews E-mail Marketing Guide 2008.  Wow, well done Lora.  I&#8217;m extremely proud of you!</p>
<p><img width="350" height="250" src="http://farm4.static.flickr.com/3013/3004974595_e451753ebc.jpg?v=0" /></p>
<p>the entire article:</p>
<p><em>Improving your e-mail marketing results doesn’t have to cost thousands of dollars. When every penny counts, basic, lowcost optimization techniques can yield significant improvements. </em></p>
<p><em>Here are a few tricks of the trade. </em></p>
<p><em><strong>Capture audit</strong> We all lose track of the countless places we gather e-mail addresses. It’s time to take a good, hard look at correcting this problem. Audit each of your online and offline e-mail capture methods. Create a matrix with column headings that refer to each source (SEM landing page, Web site, POS). Complete the matrix by pulling e-mail metrics from the past six months and segmenting the results based on source of e-mail capture. Then, determine where your most profitable e-mail acquisition occurs. Focus optimization efforts there and lessen efforts in the least profitable categories. </em></p>
<p><em><strong>Capture forms</strong> Optimize your forms to capture only the most profitable subscribers. Sign up for Google analytics and run it on every form page. You need to know your completion rate versus impressions. What do people click on and what do they ignore? </em></p>
<p><em>After evaluating the data, it’s time to test: Test copy, both its tone and length. If subscribers feel they have either insufficient or too much information, they’ll leave. Test the number of fields. Fewer are better. Test imagery. The addition of e-mail examples (expandable in a pop-up screen) could alleviate subscribers’ fears about content and relevancy. Test layout. Many researchers concur that a one-column design brings the highest number of conversions. </em></p>
<p><em><strong>Remarketing opportunities</strong> Before you dream up a new and costly campaign, examine previous campaigns and see where you might harvest new opportunities. Market to individuals who opened but didn’t click and to individuals who clicked but didn’t convert. Market to “loiterers”: those who opened or clicked on eight of your last 10 campaigns but still haven’t purchased.</em></p>
<p><em> <strong>Optimize e-mail creative</strong> With mobile rendering now the biggest concern, it’s time to face the problem of unreadable e-mails. Reduce the imagery in the top three inches of your design and set the heights and widths on all images. If your call to action is an image, provide viewable text links. Forget open rates. Readers should be able to get the message without having to download images or click on a web version. Make your imagery complement, not carry, the message. Focus on conversions instead. Don’t pay for a complete redesign to spice up your template. Instead, test the addition or placement of one element and discover how it can impact your click-through rate. Here’s to optimization, and to a higher ROI in 2009.</em></p>
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		<title>Deep Thoughts</title>
		<link>http://www.rudyonrails.com/?p=273</link>
		<comments>http://www.rudyonrails.com/?p=273#comments</comments>
		<pubDate>Fri, 31 Oct 2008 05:02:15 +0000</pubDate>
		<dc:creator>rudy</dc:creator>
				<category><![CDATA[RudyonRails]]></category>

		<guid isPermaLink="false">http://www.rudyonrails.com/blog/?p=273</guid>
		<description><![CDATA[Boy do I enjoy road trips.  It&#8217;s a good time for me to zone out and put on the &#8220;Thinking Cap&#8221;.  Last weekend my daughter and I took a short trip to Syracuse for a family visit.  On the way I started thinking about the RubyonRails Framework.  Hmmm, how can one put Rails in Layman&#8217;s [...]]]></description>
			<content:encoded><![CDATA[<p>Boy do I enjoy road trips.  It&#8217;s a good time for me to zone out and put on the &#8220;Thinking Cap&#8221;.  Last weekend my daughter and I took a short trip to Syracuse for a family visit.  On the way I started thinking about the RubyonRails Framework.  Hmmm, how can one put Rails in Layman&#8217;s terms.  Then it hit me&#8230;Lunchbox!  When I was young going back to school always meant a new lunchbox.  No doubt, my favorite had to be the &#8220;<a href="http://collectibles.about.com/od/priceentertain/ss/PGdukes080905_7.htm"><strong>Dukes of Hazzard</strong></a>&#8221; series.  Honestly, that <strong><a href="http://www.kaboodle.com/hi/img/2/0/0/10d/8/AAAAAsGU4uEAAAAAAQ2MFg.jpg">thermos</a></strong> wrapped with the confederate flag? Cool!</p>
<p>Ok, so here it goes.<br />
Rails would have to be compared to the most important part of the meal, the sandwich.  The sandwich not only held the other items in place but came in a that saran wrap baggie, keeping the bread and deli meat <strong>DRY</strong>(Rails Helpers).  Ofcourse, mom had to pack a piece of fruit, which I would have to compare to Test::Unit.  Good for you but would always cause pause before eating.  Desert?  Little Debbie on a good day.  Enter Scriptaculous and Prototype(who doesn&#8217;t like Ajax)  And finally, Ruby => Potato Chips.  The &#8220;Salt&#8221; of the Framework.</p>
<p>Voila! ~ RubyonRails in a Lunchbox</p>
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		<title>Hack Session</title>
		<link>http://www.rudyonrails.com/?p=272</link>
		<comments>http://www.rudyonrails.com/?p=272#comments</comments>
		<pubDate>Sun, 19 Oct 2008 20:56:51 +0000</pubDate>
		<dc:creator>rudy</dc:creator>
				<category><![CDATA[RudyonRails]]></category>

		<guid isPermaLink="false">http://www.rudyonrails.com/blog/?p=272</guid>
		<description><![CDATA[Recently sat down with my buddy Jeff for a &#8220;dining room hack session&#8221;.
First up!

Grockit ~ Jeff&#8217;s current employer which recently went Beta.  Together we dissected the different layers.  Pretty sophisticated stuff, yet ridiculously easy to maintain when implemented properly.  We talked about how he refactored the database (personally, never considered that).  Also reviewed Grockit&#8217;s monster [...]]]></description>
			<content:encoded><![CDATA[<p>Recently sat down with my buddy Jeff for a &#8220;dining room hack session&#8221;.</p>
<p>First up!<br />
<strong><a href="http://www.grockit.com/login" /></strong></p>
<p><strong><a href="http://www.grockit.com/login">Grockit</a></strong> ~ Jeff&#8217;s current employer which recently went Beta.  Together we dissected the different layers.  Pretty sophisticated stuff, yet ridiculously easy to maintain when implemented properly.  We talked about how he refactored the database (personally, never considered that).  Also reviewed Grockit&#8217;s monster MVC Javascript repository. Talk about taking the fat out of &#8220;fat models&#8221;.</p>
<p><a href="http://github.com/aslakhellesoy/cucumber/wikis"><strong>Cucumber</strong></a> ~ Is a tool that can execute feature documentation written in plain text.  Cucumber targets non technical business analysts, interaction designers, domain experts, testers (for the plain text part)  and programmers (for the steps, which are written in Ruby).  Slick Stuff!</p>
<p><strong><a href="http://pivots.pivotallabs.com/projects/2">Pivotal Tracker</a></strong> ~ Very cool.  Created by Pivotal Labs and open to the developing public.  Haven&#8217;t spent a lot of time in here yet but looks very promising for future projects.</p>
<p><strong><a href="http://www.amazon.com/Extreme-Programming-Explained-Embrace-Change/dp/0321278658/ref=pd_bbs_sr_1?ie=UTF8&#038;s=books&#038;qid=1224448236&#038;sr=8-1">Extreme Programming Explained</a></strong> ~ Just ordered it myself.</p>
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		<title>acts_as_taggable</title>
		<link>http://www.rudyonrails.com/?p=271</link>
		<comments>http://www.rudyonrails.com/?p=271#comments</comments>
		<pubDate>Tue, 23 Sep 2008 07:13:48 +0000</pubDate>
		<dc:creator>rudy</dc:creator>
				<category><![CDATA[RudyonRails]]></category>

		<guid isPermaLink="false">http://www.rudyonrails.com/blog/?p=271</guid>
		<description><![CDATA[If you haven&#8217;t heard of Twitter by now, well&#8230; uh ~.  I recently signed up for Tweet Scan which enables me to tag certain buzz words within the millions of twits and tweets.  For example, I have an RSS feed that scans VisualCV.  So whenever a tweet is made about my employer I am immediately [...]]]></description>
			<content:encoded><![CDATA[<p>If you haven&#8217;t heard of Twitter by now, well&#8230; uh ~.  I recently signed up for Tweet Scan which enables me to tag certain buzz words within the millions of twits and tweets.  For example, I have an RSS feed that scans VisualCV.  So whenever a tweet is made about my employer I am immediately notified.  Easy enough.  Well, it gets better.<br />
<img src="http://farm4.static.flickr.com/3113/2880941617_fb8b56e0c9.jpg?v=0" /></p>
<p>That my friends is a Tag Cloud.  Tag Clouds have been around for a little while now.  However, now that Twitter has scaled <img src='http://www.rudyonrails.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> , the power in the above display is rather absurd.  The size of the word clearly displays the gravity of the topic.  Meaning, the bigger the word the more it has been tweeted on.  Click that word and you are instantly viewing the latest and greatest relevant tweets made across the <em><strong>GLOBE</strong></em>.  Seriously, does it get any sexier then that!</p>
<div />
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		<title>New Camera</title>
		<link>http://www.rudyonrails.com/?p=270</link>
		<comments>http://www.rudyonrails.com/?p=270#comments</comments>
		<pubDate>Tue, 16 Sep 2008 00:59:41 +0000</pubDate>
		<dc:creator>rudy</dc:creator>
				<category><![CDATA[RudyonRails]]></category>

		<guid isPermaLink="false">http://www.rudyonrails.com/blog/?p=270</guid>
		<description><![CDATA[Purchased a new SLR Digital Camera over the weekend.  Had fiun breaking it in this eveninng.



]]></description>
			<content:encoded><![CDATA[<p>Purchased a new SLR Digital Camera over the weekend.  Had fiun breaking it in this eveninng.<br />
<img src="http://farm4.static.flickr.com/3182/2861443014_f061c7bf52.jpg?v=0" /></p>
<p><img src="http://farm4.static.flickr.com/3233/2861504368_7cb7691f70.jpg" /></p>
<p><img src="http://farm4.static.flickr.com/3013/2860473411_20e1c9183b.jpg?v=0" /></p>
]]></content:encoded>
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